Branding can be frustrating,
but it doesn't have to be.

Helping business owners work through personal identity shift(s) that frequently
keep them stuck in silence from using their voice for impact.

8 Ways to Build A Great Customer Experience

What makes a great customer experience? Not customer service, but what makes a great customer experience for people? Customer service f...

Ditch Building A Standard Website for Your Business

I encourage you to, "Ditch the idea of building a standard website for your business." It used to be normal to build a website that i

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7 Ways to Build a Following on the Clubhouse Audio App

Clubhouse, the brand connection elixir!

The Clubhouse App was launched to the Apple iOS into beta in 2020 during the heart of the worl...

What is brand truth?

BRAND TRUTH DEFINED: You pick brand colors, chose your words wisely, define your big dream vision, set brand growth goals, figure out w...

Personal Brand vs. Business Brand

Do you find yourself second-guessing your decision to build a personal brand?

Many emerging personal brands wrestle with their value a...

Binge Branding - Do you do this?

A trend is on the rise - binge branding. What do you mean by binge branding, Andrea? I'm so glad you asked. I have been a brand strateg...

Branding A Walk in Your Customer's Shoes

Humans are very interesting to me. When you think about what motivates people to choose and do the things they do. Branding a walk in y...

Brand Challenge: Who Are You Inviting In?

What type of people do you want to attract?

The brand challenge is who are you inviting into your business? Who do you want to show up...

Brand Challenge: Evaluate and Iterate

Not everyone is visionary or can think in a big way or vision the future of their business. Sometimes you will hear this called the 10,...